Blog

Launch it like you mean it.

Guides, script templates and cheat sheets for founders making launch videos, product demos and Product Hunt launches.

Guides

How to make a product launch video (step-by-step guide for 2026)

Plan, script, cut and ship a product launch video in an afternoon. A step-by-step guide for founders, with a scene structure, length tips and a checklist.

· 5 min read
Launch playbooks

Product Hunt launch video: how to make one that gets upvotes

What a Product Hunt launch video should show, how long it should be, where it goes in the gallery, and a launch-day checklist for founders.

· 4 min read
Guides

How to make a SaaS demo video: types, length and examples

The 4 kinds of SaaS demo video, how long each should be, a scene-by-scene structure and the tools to make one fast, without a video team.

· 4 min read
Templates

Launch video script templates (15, 30 and 60 seconds)

Copy-and-fill script templates for product launch and demo videos, with word counts per length, a worked example and the lines that hook viewers.

· 3 min read
Cheat sheets

Social media video sizes and aspect ratios (2026 cheat sheet)

The right video size, aspect ratio and length for X, LinkedIn, Instagram Reels, TikTok, YouTube, YouTube Shorts and Product Hunt, in one table.

· 3 min read
Comparisons

Best AI tools for product launch and demo videos in 2026

An honest guide to the AI video tools founders use for launch, demo and promo videos: what each type does best, and how to pick one for your launch.

· 3 min read

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